Welcome to Samrand Digital's professional logo redesign service. If your current logo looks outdated, doesn't reflect your brand anymore, or fails to stand out from competitors, we can help. We specialize in modernizing existing logos while preserving brand recognition and equity.
When to consider a logo redesign:
- Outdated Design: Your logo looks old-fashioned or uses outdated trends
- Brand Evolution: Your business has expanded or changed direction
- Poor Scalability: Your logo doesn't work well at different sizes
- Competition: Your logo looks too similar to competitors
- Merger or Acquisition: You need to combine or update brand identity
- Digital Presence: Your logo doesn't work well on websites or social media
Based in the UK and serving clients worldwide, we carefully analyze your existing logo and create a refreshed version that maintains brand recognition while giving you a modern, professional look. Browse our service details below or contact us for a free consultation.
Why Choose Samrand Digital for Logo Redesign?
Preserve Brand Equity
We maintain recognizable elements so your existing customers still recognize your brand.
Modern Refresh
We update outdated design elements with contemporary styles and techniques.
Improved Scalability
We ensure your redesigned logo works perfectly across all applications - from favicon to billboard.
Vector Format
If your current logo is raster (JPG/PNG), we convert it to scalable vector format.
Complete Package
You receive all color variations and file formats with your redesigned logo.
Full Ownership
You retain 100% ownership of your redesigned logo with full copyright.
Our Logo Redesign Process
- Submit Your Current Logo: Upload your existing logo files (any format is fine)
- Share Your Goals: Tell us what you like/dislike about your current logo and what you want to achieve
- Analysis: We analyze your current logo's strengths and areas for improvement
- Concept Development: We create 3-5 redesign concepts based on your feedback
- Review & Refine: Choose your favorite concept and provide feedback for refinements
- Final Delivery: Receive your redesigned logo in all formats and variations
What's Included in Your Logo Redesign Package
- Redesigned Primary Logo: Modernized version of your existing logo
- Alternative Layouts: Horizontal and stacked versions as needed
- Color Variations: Full color, black, white, and grayscale versions
- Vector Files: AI, EPS, SVG (if converting from raster)
- Web-Ready Files: PNG and JPG with transparent background
- Color Palette: HEX, RGB, CMYK, and Pantone color codes
- Brand Guidelines: Simple usage guidelines for your new logo
- Commercial License: Full ownership and copyright
Common Logo Redesign Scenarios
- Modernization: Updating an 80s or 90s logo to contemporary standards
- Simplification: Removing unnecessary elements for cleaner, more scalable design
- Vector Conversion: Converting raster logos (JPG/PNG) to scalable vector format
- Color Refresh: Updating color palette to modern standards
- Typography Update: Replacing outdated fonts with modern, professional typefaces
- Icon Enhancement: Updating or creating a new icon/symbol for combination marks
- Consistency: Creating variations for different applications (horizontal, stacked, icon-only)
Frequently Asked Questions
Will I lose brand recognition with a redesign?
No! Our approach is to evolve your logo, not completely change it. We maintain recognizable elements like color scheme, shape, or typography that your customers already associate with your brand. The result is a fresh, modern look that still feels familiar.
How is a redesign different from a new logo?
A redesign evolves your existing brand identity, preserving brand equity and recognition. A new logo starts from scratch. If you want to keep your brand recognition but need a modern update, redesign is the right choice. If you're completely rebranding, you may want a new logo.
What if my current logo is just a text in Arial font?
That's a common scenario! We can transform a simple text logo into a professional wordmark with custom typography, add an icon for a combination mark, or create a complete brand identity package. You'll get a professional logo while maintaining your brand name recognition.
How many redesign concepts will I receive?
You receive 3-5 redesign concepts based on your current logo and goals. Each concept offers different approaches to modernizing your brand while maintaining recognition.
How long does logo redesign take?
Initial concepts are delivered within 48 hours. Final delivery typically takes 5-7 business days, depending on revision cycles.
What formats will I receive my redesigned logo in?
You receive vector files (AI, EPS, SVG) for print and scalability, plus web-ready formats (PNG, JPG) with transparent background. If your original logo was only in raster format, this upgrade to vector is included.
Do I retain copyright for my redesigned logo?
Yes! You retain 100% ownership and copyright of your redesigned logo. We transfer all rights to you upon final payment.
What if I don't like any of the redesign concepts?
If none of the initial concepts meet your needs, we'll create additional concepts at no extra charge until we find the right direction for your brand refresh.
Ready to Refresh Your Brand Identity?
Order this service now or contact us for a free consultation and quote.